Email Infrastructure
Set up and review domain authentication, sending platforms, and list hygiene foundations.
Nurture prospects and maximize customer lifetime value through automated lifecycle campaigns, segmentation, and dedicated email operations management.
Build the infrastructure, workflows, segmentation, testing, and reporting needed to keep email and CRM activity connected to customer behavior.
Set up and review domain authentication, sending platforms, and list hygiene foundations.
Create onboarding, nurture, retention, and re-engagement sequences around customer stages.
Trigger communication based on forms, actions, timing, customer status, and approved CRM events.
Connect lead capture and customer records so key data can move into the right follow-up workflow.
Test subject lines, copy, timing, templates, and journey logic to improve performance over time.
Track deliverability, engagement, conversions, and revenue-related signals where measurement is available.
A reliable email program depends on more than campaigns. TSU combines technical setup with workflow design and ongoing optimization.
Review domain authentication and sending foundations.
Evaluate list quality, segmentation readiness, and operational cleanup needs.
Design behavioral triggers, onboarding flows, and retention loops.
Map fields, statuses, and approved events into lifecycle workflows.
Continuously test messaging, timing, and template decisions.
Track deliverability, attribution, and revenue-per-subscriber signals where supported.
The TSU service framework defines four operating phases for email marketing and automation.
Review domain authentication (SPF/DKIM/DMARC), platform setup, and list hygiene.
Design behavioral trigger sequences, customer onboarding flows, and automated retention loops.
Continuously A/B test subject lines, copy, send-time delivery, and template design.
Track attribution, monitor deliverability metrics, and optimize flows to increase revenue per subscriber.
Dedicated roles are structured around a 160-hour-per-month full-time equivalent, with discounted rates for longer commitments.
Rates shown reflect the supplied TSU service framework. Final scope and responsibilities are confirmed before engagement.
Tell us how leads enter your business, what happens after they inquire, and where follow-up breaks down. We will help you define a practical automation path.